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HISTORY
Established in 1977
PUBLISHED
Every Tuesday
CIRCULATION
3,500
MECHANICAL
Six Column Format Width
1 col - 1.509 inches
2 col - 3.186 inches
3 col - 4.862 inches
4 col - 6.538 inches
5 col - 8.214 inches
6 col - 9.89 inches
DEPTH: 21.5 inches
ALL DEADLINES
5 p.m. - Friday
before publication
GENERAL POLICY
Political ads must be prepaid
unless other arrangements
have been made.
NO SEXUALLY EXPLICIT
ADS ARE ACCEPTED
Local Non-Profit ads
received 10% discount
We reserve the right to
require prepayment of
any advertisement
We Accept
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Mountain Echo AD
RATES
DISPLAY ADS
Open Rates
(Non-commissionable)
| 1-14 Total
inches per month |
$ 7.90 |
| 15-39 Total
inches per month |
$ 6.80 |
| 40-119 Total
inches per month |
$ 5.80 |
| 129-249
Total inches per month |
$ 4.75 |
| 250-374
Total inches per month |
$ 4.45 |
| 375-499
Total inches per month |
$ 3.70 |
| 500+ Total
inches per month |
$3.15 |
EXAMPLES OF PRICING BASED ON ABOVE RATES:
Full Page Ad
- (129 inches - 6 column x 21.5 inch ad in a month)
1 time - $612.00 * 2 times - $574.05
* 3 times - $477.30 * 4 times -
$406.35
1/2 Page Ad
- (64.5 inches - 6 column x 10.5 inch ad in a month)
1 time - $374.00 * 2 times - $306.37 *
3 times - $306.37 * 4 times - $287.00
1/4 Page Ad
- (31.5 inches - 3 column x 10.5 inch ad in a month)
1 time - $220.00 * 2 times - $182.70 *
3 times - $182.70 * 4 times - $149.63
1/8 Page Ad
- (15.75 inches - 3 column x 5.25 inch ad in a month)
1 time - $107.00 * 2 times - $107.70 *
3 times - $91.35 * 4 times - $91.35
2 X 3
ad placed 52 issues per year (payable in advance) - $27.00/per issue
CLASSIFIED DISPLAY (Boxed Ads)
(Non-commissionable)
| 1-36 Total inches per
month |
$
6.10 |
| 37-79 Total inches per
month |
$
5.00 |
| 80-199
Total inches per month |
$
4.10 |
| 200-399
Total inches per month |
$
3.25 |
| 400+
Total inches per month |
$
2.90 |
PUBLIC/LEGAL ADVERTISING
Standard $5.75 per column inch
Fictitious Business Name and Abandonments notices: $30.00
PREPRINT ADVERTISING FLYERS
Billed in increments of 1,000
(No Zoning)
| One Page |
$45.00 per 1,000 |
| Two - 8 Pages |
$60.00 per 1,000 |
| Tabloid - 9 Pages |
$75.00 per 1,000 |
FOR
OTHERS OR FOR MORE INFORMATION
CALL KATIE AT (530) 336-6262
MONTHLY BUSINESS DIRECTORY - $30.00/per month
(3 month minimum pre-paid)
WEEKLY
ROTATING DIRECTORY - $10.00/per week
(Number of ads in paper
minimum - then Write Up & Photo)
CHURCH
DIRECTORY - $3.00/per week
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